Content Marketing to Engage Your Customers : Rare Digital Marketing

Content Marketing

Engage With Customers

In an age where we’re bombarded by sales messages thousands of times a day with countless brands trying to shout the loudest, simply advertising AT customers and telling them why they should buy from you is no longer enough! They want to be communicated WITH and have their questions answered before they decide to purchase.

Target Audience Strategy

Brands who post regular, informative and useful content on their websites and social media channels are at the cutting edge of customer service. At RDM, we carefully research your target audience and keywords and use them to fuel your strategy. Content is the driving force behind any digital marketing strategy and makes sure you’re visible online whilst providing relevant information to direct your customer to when they’re looking for your product or service.

Transferring our business to Rare is one of last years great decisions. They have added value and reduced our costs from day one. In the first month alone the spend reduced by 20% and at the same time massively increased the performance across all campaigns. Twelve months on and we are still seeing regular improvements in our campaign performance.

We have invested heavily in TV advertising recently and Rare have provided very detailed reports to track performance of these ads. The reports have been key to us determining ROI and making the decision to continue our advertising nationwide.

Rob Faulkner, Dermasave Ltd (Skinbase)

We have been working with Rare Digital Marketing across our full digital marketing strategy. We wanted to drive traffic to our website through highly targeted and well written PPC ads and increase our presence on social media whilst driving footfall to our local showroom.

The team take an extremely professional approach and provide regular reports in order continually develop our strategy and ensure maximum return on investment. We have seen fantastic results so far and we’re looking forward to seeing the business grow and develop further in the coming months under RDM’s careful guidance.

Kevin Crouthers, HCSupplies

Content Marketing

Content Marketing

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