Digital Marketing

Our Digital Marketing blog posts are a great ‘coverall’ for any business looking to grow their revenue, sales or services using online marketing tools. Read on for all the best bits of Pay Per Click, Social Media, Content Marketing and SEO. Looking for something a little more specific? Check out our dedicated categories too!

Social Media

Top Six Social Media Mistakes to Avoid for Your Business

By Amy Renardson / 9th August 2019

Everybody wants their brand to go viral, but you need to make sure that it’s gone viral for the right reasons! As social media grows, so do the opportunities for your business to develop. Here, we’ve compiled the top six social media mistakes for your business to avoid if you want to make an impact … Read moreTop Six Social Media Mistakes to Avoid for Your Business

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Instagram

How and why you should create an Instagram Business account

By Rare-Master / 7th August 2019

Is it better to have a business profile? Will this drive away some of my current following? What if I make a business account and change my mind? We often hear this debate in the world of marketing which is why we’ve put this handy little guide together. In this blog, we’ll cover the benefits … Read moreHow and why you should create an Instagram Business account

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Were a Premier Google Partner

We’re officially a Premier Google Partner!

By Rare-Master / 2nd August 2019

We’ve been a Google Partner for some time now (2 years+) and if you’ve been following us for a while then you’ll probably remember us shouting about it as if it were a brand new Bugatti. Now our hardworking team have pushed the boundaries once again and we’ve just received our Premier Google Partner Badge. … Read moreWe’re officially a Premier Google Partner!

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Why Your Business Needs Digital Marketing

By Rare-Master / 16th July 2019

We are well and truly living in the digital age, with the birth of generation Z. It’s hard to believe that some businesses are still yet to embrace digital marketing. Why? Who knows, maybe it’s the fear of the unknown or maybe it’s that they just don’t think it’s important to their business. The truth … Read moreWhy Your Business Needs Digital Marketing

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Launching a New Website: Your SEO Checklist

By Amy Renardson / 15th July 2019

When launching a brand new website, it is easy to get swept along in the excitement of flashy designs and user experience, especially if it’s been a long time in the making. In order to give your new website, the best possible chance of being found, crawled and ranked by search engines, you’ll need to … Read moreLaunching a New Website: Your SEO Checklist

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Top 7 Free Social Media Tools For Your Business

By Rare-Master / 29th May 2019

How to create amazing graphics for free Even if you’re not a graphic designer, having some basic design skills is useful for any marketer. If you’re new to this, it might not be worthwhile paying for Photoshop and all of the training that’s needed with it so we’ve created a list of ways you can … Read moreTop 7 Free Social Media Tools For Your Business

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Is Your Website Search Engine Friendly?

By Rare-Master / 14th May 2019

Anybody who has built, or had a website built for them wants to drive as much ‘free’ traffic from search engines as possible. By improving the ranking of the site with search engines such as Google and Bing, the number of clicks from the organic search results can be very lucrative, however, it is not … Read moreIs Your Website Search Engine Friendly?

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Google Ads Guide (Part 3): The Perfect Landing

By Rare-Master / 2nd May 2019

Landing Pages Should You Be Using Landing Pages? In short, yes! You may think your website covers everything your customer needs and it may look the absolute business, so why bother building extra pages? With landing pages you can deliver an even more targeted site offering to your search traffic; basically, matching your page content exactly … Read moreGoogle Ads Guide (Part 3): The Perfect Landing

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How to Build Successful Social PPC Ads

By Amy Renardson / 1st April 2019

If you’re thinking about jumping on the social PPC (Pay-per-Click) bandwagon you’ve come to the right place. In this article, we’ll be exploring what social PPC is and how it can help drive your business as well as demonstrating some of the best practices, so you can optimise your social PPC to get the most … Read moreHow to Build Successful Social PPC Ads

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Local SEO – Beginners Guide

By Rare-Master / 25th March 2019

If your business is location-based and you want to drive local search traffic to your website, in addition to your regular SEO activity, you should also consider optimising your website for local SEO too. 46% of all Google searches are local. So, if your website is not optimised for local search, you could be missing … Read moreLocal SEO – Beginners Guide

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